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                                                                                                                                                                                                                                                                                                                                                Home » Vaped » Industry News » Totally Wicked helps Rovers fans Kick the Habit
                                                                                                                                                                                                                                                                                                                                                Avatar for Jonny Eccles

                                                                                                                                                                                                                                                                                                                                                Totally Wicked helps Rovers fans Kick the Habit

                                                                                                                                                                                                                                                                                                                                                Industry News

                                                                                                                                                                                                                                                                                                                                                - Jonny Eccles - 29th November 2019

                                                                                                                                                                                                                                                                                                                                                2 min read

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                                                                                                                                                                                                                                                                                                                                                In this article...

                                                                                                                                                                                                                                                                                                                                                • Kick the Habit at Ewood Park

                                                                                                                                                                                                                                                                                                                                                During Rovers' back to back wins against Barnsley and Brentford, we were at Ewood Park to help smokers make the life-changing switch from smoking to vaping.

                                                                                                                                                                                                                                                                                                                                                bytes
                                                                                                                                                                                                                                                                                                                                                byte E-cigarette kits in Jack’s Fanzone at Ewood Park

                                                                                                                                                                                                                                                                                                                                                Totally Wicked and Blackburn Rovers FC entered an official partnership in September 2018. The two organisations are just a few minutes drive apart and Fraser Cropper, Totally Wicked Chairman is a lifelong blue and whites fan. The East Lancs partnership was therefore a match made in heaven.

                                                                                                                                                                                                                                                                                                                                                Kick the Habit at Ewood Park

                                                                                                                                                                                                                                                                                                                                                During Rovers' 3-2 win over Barnsley FC, Totally Wicked regional manager, Neil Skinner and Totally Wicked Retail Adviser, Kelly Curcic were on hand to help smokers make the switch to vaping, as part of the Totally Wicked Challenge. Based in Jack's Fanzone at Ewood Park, the team set up and got ready to change the lives of Rovers smokers, one byte at a time.

                                                                                                                                                                                                                                                                                                                                                Totally Wicked sales advisor, Kelly
                                                                                                                                                                                                                                                                                                                                                Totally Wicked sales adviser, Kelly helping Rovers fans kick the habit

                                                                                                                                                                                                                                                                                                                                                Armed with a bunch of byte e-cig kits, the pair were bombarded with intrigued Rovers smokers. In the run up to kick off and during half time, Neil and Kelly set 82 smokers off on their vaping journey!

                                                                                                                                                                                                                                                                                                                                                It was then only a few days until Rovers next home game against Brentford FC and round 2 of 'Kick the Habit'. Neil and Kelly were joined by Totally Wicked Store Manager, Mat Boffey on a bitterly cold Wednesday night.

                                                                                                                                                                                                                                                                                                                                                Totally Wicked staff helping Rovers fans  kick the habit
                                                                                                                                                                                                                                                                                                                                                Kelly, sales adviser (left) Mat, store manager (middle) and Neil, regional manager (right)

                                                                                                                                                                                                                                                                                                                                                Despite the rain, spirits weren't dampened and the Totally Wicked team got ready to change many more lives. In the run up to the game, the stand got busier and busier and 33 smokers in total picked up their free byte. There were also some familiar faces who returned to say hello but this time they had a byte in their hand rather than a cigarette!

                                                                                                                                                                                                                                                                                                                                                Rovers went into the half-time break 1-0 up and spirits were high. The 15 minute break saw a further 35 byte kits handed out to the Rovers faithful.

                                                                                                                                                                                                                                                                                                                                                crowded stand
                                                                                                                                                                                                                                                                                                                                                Half time in Jack’s Fanzone at Ewood Park

                                                                                                                                                                                                                                                                                                                                                Over the two games, we gave away a total of 150 byte kits! Incredibly, each and every one was set up for the smokers and all the relevant guidance and information was given, all in this short time frame.

                                                                                                                                                                                                                                                                                                                                                This could potentially be 150 smokers' lives changed in just a few hours. We're delighted with the results, both in the Fanzone and on the pitch during the two fixtures and we look forward to helping more Rovers fans make the switch away from cigarettes throughout the season.

                                                                                                                                                                                                                                                                                                                                                totally wicked byte
                                                                                                                                                                                                                                                                                                                                                Avatar for Jonny Eccles

                                                                                                                                                                                                                                                                                                                                                Jonny Eccles - Marketing Executive

                                                                                                                                                                                                                                                                                                                                                Jonny is passionate about the vaping industry and is all about the details. He’s the King of Reviews, making sure you know all the pros and cons of any newly released vaping products. Jonny is the go-to guy for knowing which vape is best for which type of vaper. His in-depth articles and videos make sure you have all the relevant information you need to help make an informed decision before purchasing a product – whether that’s the latest vape kit, the best e-liquid flavours, or the best disposables.

                                                                                                                                                                                                                                                                                                                                                Visit Jonny's full author profile to find out more.

                                                                                                                                                                                                                                                                                                                                                Totally Wicked Support - We're here to help!

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