New here? Use code NEW15 to save 15%.

FREE UK DELIVERY

On all orders over £15

5 Stars Rated Excellent

Over 30,000 reviews

Vape Subscriptions

Savings, Flexibility, Convenience

Get £5 Credit

Refer a Friend

E-liquids

E-liquid is one of the core elements of vaping and is heated by your e-cig and turned into vapour when you inhale. Since 2008, we have led the way in creating premium e-liquid designed to help people quit smoking. Made in our state of the art facility using only high quality ingredients and flavour concentrates, Totally Wicked vape juice is the best choice for any vaper. Whether you are looking for a smooth nic salt e-liquid or a classic 50/50 e-liquid, we can help.


Loading...

Items 1-24 of 196

Page
per page
  1. Mix and Match E-liquid Subscription
    • Save up to 40%
    • Unrivalled flexibility
    • Contract free
    Rating:
    97%
    £35.00
    Quickview
  2. Red Label E-liquid from Totally Wicked

    2 New flavours

    Red Label E-liquid
    • Over 60 e-liquid flavours
    • 6 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    97%
    £4.99
    Quickview
  3. VLTZ E-liquid - 20 Flavours

    Mix & Match from £3.99

    VLTZ E-liquid
    • 20 extreme flavours
    • 3 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    97%
    £4.99
    Quickview
  4. Titan E-liquid from Totally Wicked

    Mix & Match from £3.59

    Titan E-liquid
    • Over 20 e-liquid flavours
    • 3 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    98%
    £4.49
    Quickview
  5. Symphonic E-liquid

    Mix & Match from £3.99

    Symphonic E-liquid
    • 12 E-liquid flavours
    • 4 Nic salt strengths
    • £2.92 each in a subscription
    Rating:
    87%
    £4.99
    Quickview
  6. Diavlo E-liquid from Totally Wicked

    Mix & Match from £3.99

    Diavlo E-liquid
    • 22 E-liquid flavours
    • 4 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    93%
    £4.99
    Quickview
  7. Switz E-liquid

    Mix & Match from £3.99

    Switz E-liquid
    • 6 E-liquid flavours
    • 3 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    80%
    £4.99
    Quickview
  8. Switz Smooth E-liquid

    Mix & Match from £3.99

    Switz Smooth E-liquid
    • 6 E-liquid flavours
    • 3 Nic salt strengths
    • £2.92 each in a subscription
    Rating:
    90%
    £4.99
    Quickview
  9. Patriot E-liquid

    Mix & Match from £4.79

    Patriot E-liquid
    • 20 E-liquid flavours
    • 4 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    100%
    £5.99
    Quickview
  10. Mr Wickeds E-lqiuid from Totally Wicked

    Mix & Match from £3.99

    Mr Wicked's Premier E-liquid
    • 8 E-liquid flavours
    • 4 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    100%
    £4.99
    Quickview
  11. Red Label E-liquid - Iced Honeydew Melon bottle with lemons and ice around it.

    Mix & Match from £3.99

    Red Label E-liquid - Iced Honeydew Melon
    • Over 60 e-liquid flavours
    • 6 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    80%
    £4.99
    Quickview
  12. Red Label E-liquid - Blueberry Raspberry Breeze bottle with fruit and ice around it.

    Mix & Match from £3.99

    Red Label E-liquid - Blueberry Raspberry Breeze
    • Over 60 e-liquid flavours
    • 6 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    100%
    £4.99
    Quickview
  13. VLTZ E-liquid - Strawberry Watermelon

    Mix & Match from £3.99

    VLTZ E-liquid - Strawberry Watermelon
    • 20 extreme flavours
    • 2 Nicotine strengths
    • £2.92 each in a subscription
    £4.99
    Quickview
  14. VLTZ E-liquid - Cherry

    Mix & Match from £3.99

    VLTZ E-liquid - Cherry
    • 20 extreme flavours
    • 2 Nicotine strengths
    • £2.92 each in a subscription
    £4.99
    Quickview
  15. VLTZ E-liquid - Cream Tobacco

    Mix & Match from £3.99

    VLTZ E-liquid - Cream Tobacco
    • 20 extreme flavours
    • 3 Nicotine strengths
    • £2.92 each in a subscription
    £4.99
    Quickview
  16. VLTZ E-liquid - Lemon Limeade

    Mix & Match from £3.99

    VLTZ E-liquid - Lemon Limeade
    • 20 extreme flavours
    • 3 Nicotine strengths
    • £2.92 each in a subscription
    £4.99
    Quickview
  17. VLTZ E-liquid - Spearmint Menthol

    Mix & Match from £3.99

    VLTZ E-liquid - Spearmint Menthol
    • 20 extreme flavours
    • 3 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    60%
    £4.99
    Quickview
  18. VLTZ E-liquid - Rainbow Burst

    Mix & Match from £3.99

    VLTZ E-liquid - Rainbow Burst
    • 20 extreme flavours
    • 2 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    100%
    £4.99
    Quickview
  19. Red Label E-Liquid - Mango Lychee

    Mix & Match from £3.99

    Red Label E-Liquid - Mango Lychee
    • Over 60 e-liquid flavours
    • 6 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    100%
    £4.99
    Quickview
  20. Red Label E-Liquid - Raspberry Apple

    Mix & Match from £3.99

    Red Label E-Liquid - Raspberry Apple
    • Over 60 e-liquid flavours
    • 6 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    60%
    £4.99
    Quickview
  21. VLTZ E-liquid - Tropical Mango

    Mix & Match from £3.99

    VLTZ E-liquid - Tropical Mango
    • 20 extreme flavours
    • 3 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    60%
    £4.99
    Quickview
  22. VLTZ E-liquid - Pink Lemonade

    Mix & Match from £3.99

    VLTZ E-liquid - Pink Lemonade
    • 20 extreme flavours
    • 3 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    100%
    £4.99
    Quickview
  23. VLTZ E-liquid - Blackcurrant Ice

    Mix & Match from £3.99

    VLTZ E-liquid - Blackcurrant Ice
    • 20 extreme flavours
    • 3 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    70%
    £4.99
    Quickview
  24. VLTZ E-liquid - Peach Ice

    Mix & Match from £3.99

    VLTZ E-liquid - Peach Ice
    • 20 extreme flavours
    • 3 Nicotine strengths
    • £2.92 each in a subscription
    Rating:
    100%
    £4.99
    Quickview

Items 1-24 of 196

Page
per page

Explore the Totally Wicked E-Liquid Range

Discover our wide range of Totally Wicked eliquid including hundreds of unique flavours and strengths to suit any vaper. If you don’t know where to start then try our famous Red Label e-liquid or dive into a new range such as VLTZ!

10ml Eliquids

10ml e-liquid is the first choice for anyone making the switch from smoking. There are a wide range of flavours and strengths to choose from, making it suitable for any taste or nicotine requirement. Our Red Label e-liquid range comes in over 50 flavours and has a balanced 50/50 PG VG ratio making it ideal for any starter Kit.

Nic Salt

Nic salts work in the same way as freebase nicotine but provide a smoother throat hit, even at higher strengths. This is because the nicotine is in a salt form rather than a pure “base”. It is similar to the nicotine found in tobacco leaves. If you are a new vaper that finds regular vape juice too harsh, then e-liquid nic salts such as our Switz Smooth and Symphonic ranges are worth a try.

Shortfill

Shortfill e-liquid comes in either 50ml or 100ml bottles and contains no nicotine. Instead, there is extra space in the bottle to add a nic shot. It was invented as a way of getting round e-liquid needing to meet UK legal requirements. We have to say, it isn’t our style. So instead, we have a great range of DIY flavourings, diluents and unflavoured nic shots. You can mix whatever flavour you want, with the PG, VG and nicotine shot content you want. It is also just as cost effective as shortfill.

Nic Shot

A nic shot such as Nico-Ice is a 10ml bottle that contains a high concentration of nicotine. It shouldn’t be vaped by itself, but will do no harm if you do. It is designed to be added to a DIY or shortfill e-liquid to increase its nicotine strength. One bottle of this type of e-liquid mixed with a 50ml zero nic e-liquid will create 60ml of 0.3% strength.

E-liquid Ingredients

White bottle with red cap icon  Propylene Glycol (PG) 

PG is one of the main ingredients in e-liquid and can also be found in food and medical products. On its own it is a flavourless liquid that is a little less runny than water, and is used to carry the flavour concentrates and nicotine. It also helps to deliver a throat hit. Vape juice with a high PG content is made for MTL devices, and is often seen as the best liquid for those who are trying to quit smoking.

White leaves icon  Vegetable Glycerine (VG)

Another key ingredient is VG, a thicker liquid that helps produce bigger clouds of vapour. As such, the higher the VG ratio, the larger the cloud. High VG juice is popular with cloud chasers who use sub ohm tanks.

Nicotine chemical formula  Nicotine

Nicotine is an addictive substance which is found in cigarettes. It is added to vape juice in small amounts to provide smokers with a safer alternative to tobacco.

E-liquid bottle with pipette  Flavour Concentrates

The previous ingredients do not produce much in the way of taste, so flavour concentrates are added to the e-liquid to make the vaping experience more pleasant. They allow vapers to choose a taste that suits them. This can vary from sweet fruit flavours to tobacco, which is popular with new vapers who are still used to smoking.

E-liquid FAQs

The following e-liquid FAQs have been written and reviewed by our Technical Director, Liam Humberstone.

Is Vaping E-liquid cheaper than Smoking Cigarettes?

Yes, vaping is not only 95% safer than smoking according to the Department of Health and Social Care’s OHID office, but it is also much cheaper. To find out exactly how much you can save, use our Cost Saving Calculator.

How Much Nicotine is in E-liquid?

In the UK e-liquid may contain no more than 20mg of nicotine per millilitre (2.0%). However, most vapers don’t use anywhere near the maximum amount, as e-liquid varies from zero nicotine to 2.0% and anywhere in between. Most people start with 1.0% – 2.0% (10-20mg/ml) if they are giving up smoking, and commonly reduce to 0.6% (6mg/ml) after they have switched completely to vaping.

What Nicotine Strength Should I Use?

Choosing the right nicotine strength can depend on how often you smoke or vape, or on personal preference. See the chart below for a quick overview. A general rule when choosing nicotine strength is the more you smoke, the higher the strength you need to start with. But there are always exceptions, so expect an element of trial and error. Also consider that if you want big clouds from a higher power e-cigarette, you’ll be able to lower the nicotine strength you use. If you want to be a stealthy vaper, you can use a lower power device with higher nicotine strength.

How many cigarettes
do you smoke?

Suggested
strength

1 - 5 a day

0.6%

5 - 15 a day

1.0%

15 - 20 a day

1.4%

20+ a day

1.8%

What are the best E-liquid Flavours?

At Totally Wicked we provide a huge variety of e-liquid flavours. Here are some of the most popular choices.

Fruit

Fruity flavours are always among our most popular, and include our best-selling Red Label Blackcurrant and Strawberry e-liquids. They are often a good first choice, as fruit flavours make vaping attractive to lots of smokers that are sick of the smell of cigarette smoke.

Menthol

Ideal for menthol smokers, these vape juices are smooth, cool and some are slightly minty. Some of the more popular menthol vape liquids are mixed with fruit flavours, but still offer an icy clean finish.

Drinks and Cocktails

These go from sweet soft drinks such as cola, to energy drinks and cocktail flavours. Drink and Cocktail flavours are perfect for vapers who prefer sweet and juicy tastes. These tend to be fresh, fruity and often have a little bit of fizz.

Sweet and Dessert

If you have a sweet tooth and want to indulge in some of your favourite dessert flavours, then Sweet and Dessert flavours are perfect for you. The most popular of these are sweet pastries and classic sweet shop candy.

Tobacco

As the name suggests, tobacco e-liquid flavours taste a bit like smoking a cigarette. Choose from a number of blends from rolling and flavoured tobacco, to regular cigarette tobacco flavoured.

Why Choose Totally Wicked E-liquid?

For over a decade Totally Wicked has taken a lead position in setting the standards for UK e-liquid production. We have championed quality and safety, and have played our part in making sure appropriate regulations and standards are developed. We produce our UK-made e-liquids in purpose built facilities here in Blackburn, using ingredients sourced only from a well-managed UK supply chain. We pride ourselves on the quality, consistency, and of course amazing flavours in our extensive e-liquid ranges. In short, they vape great, they taste great.

What is the best E-liquid for Mouth To Lung Vaping?

Mouth to lung vaping is the technique that most people will start with. It involves gently drawing vapour into your mouth for 3 or 4 seconds, and then removing the e-cigarette and inhaling more deeply. Rather similar to the way you would smoke a cigarette. For the best MTL experience use an e-liquid with either a high PG content such as Titan or a 50/50 liquid like Red Label. These work best as they deliver a sharper flavour with less obvious vapour. Nic salts are also a good choice as the throat hit is much smoother, but can still provide a strong flavour.

What Is the Best Vape Juice for Direct Lung Vaping?

Direct lung vaping is the term used for higher power devices, where the vaper simply “hauls” on the device when inhaling. If you are a direct lung vaper then the best e-liquid is higher in VG, and generally lower in nicotine. The high VG content allows for denser clouds of smooth vapour to form. As DL vaping requires more liquid, a larger bottle mixed from DIY liquid also makes sure you always have enough to top up your kit. If you need a more compact high VG liquid we also offer Diavlo and Symphonic in a 10ml bottle for on the go sub ohm vaping.

What is the difference between Freebase nicotine and Nic Salt?

Freebase nicotine is the type that is used in nicotine lozenges, patches and gum. It is the type most commonly found in e-liquid too. Nic Salts, attempt to replicate the salt form in which nicotine occurs in tobacco leaves. As a result, the draw is much smoother, and this can makes high strength e-liquid feel less harsh on the throat.

What is TPD E-liquid?

TPD is the Tobacco Products Directive, which is the legislation the EU put in place to regulate the vaping industry before Brexit. The UK’s implementation of the Directive remains in force even though the UK has now left the EU. All vaping products including vape juice sold in the UK must follow these regulations and be TPD compliant. The legislation dictates that E-liquid containing nicotine cannot be sold in bottles larger than 10ml. Also, the maximum nicotine strength allowed is 2.0%, or 20mg/ml.

How Long Does Vape Juice Last?

This depends on how often you vape, as well as the type of vape juice and e-cig you are using. It also depends very much on the nicotine strength that you use. Someone moving from smoking to vaping with a low power device like the Tornado GTL is likely to use 2-3 10ml bottles of 1.0%-1.8% nicotine vape juice a week. Some high power “cloud chasers” might find themselves using closer to a full 10ml bottle per day. These people generally use very low 0.3%, or even zero nicotine e-liquid.

Why Does E-liquid Make Me Cough?

It is very common for people to cough when they first try vaping. It is simply because although you might be used to smoking, you are not used to trying to inhale vapour, and it feels different. Most people get used to vaping without coughing within a few days. Some people find using nic salt e-liquid helps reduce the tendency to cough.

Save 15% with the code SAVE15