In this article...
Are you a vaper worried about potential flavour restrictions?[1] It’s more important than ever to find those top-tier e-liquids. With the launch of our new range, it’s a good time to update you on the best e-liquid flavours of 2025 so far, including fruit flavours, menthols, tobacco, and more! Let’s dive into my reviews and see what could become your new favourite.
Best E-liquid Flavours
Best 50/50 E-liquid Flavour
Red Label Blackcurrant Squash
Best New E-liquid Flavour
VLTZ Ultra Rainbow Burst
Best Bar Salt Flavour
VLTZ Blue Razz Lemonade
Best Fruit Flavour
Red Label Iced Blackcurrant
Best High VG E-liquid Flavour
Symphonic Chilled Red Grape
Best High PG Flavour
Patriot Raspberry Menthol
Best Nicotine Salt
VLTZ Ultra Banana Ice
Best Menthol Flavour
Red Label Ice Menthol
Best Tobacco Flavour
Titan Tobacco
How Do I Find the Best E-liquid Flavour for Me?
Finding your next best vape juice flavour can be time consuming. That’s why I’ve done the hard work for you! I’ve analysed sales data to see what flavours are flying off the shelves. Also, I've looked over customer reviews for the best reactions. Combining these, I've curated the ultimate guide to e-liquid flavours of 2025. Get ready to explore top picks across a whole host of e-liquid types - from menthol flavour e-liquid to tart, blue razz lemonade flavoured bar salts and nic salts that infuses exotic banana with ice.
Expect insights on:
- Flavour profiles
- Nicotine strengths
- Bottle sizes
- Compatible vape kits
- Discounts available
- Feedback directly from vapers’ reviews
New Flavours
Totally Wicked is dedicated to providing the top e-liquid flavours to help smokers quit. This year we're expanding our popular Red Label range with exciting new options. I believe these latest additions deserve a spot among the year’s top e-liquids and I think, once you've tried them, you'll agree.
Since the following flavours were just launched, we've provided just our own expert opinion on them for now as customer reviews are not yet available. We invite you to try them and leave your own feedback. Tell us what you think – help us decide which new e-liquid flavours are the best! As the vaping community samples and shares opinions, we can further refine our flavours to assist the switch from cigarettes.
Best 50/50 E-liquid Flavour
Totally Wicked Review
"Before I tried it I was sceptical, but it really is like the squash I know and enjoy. I can see this being my new all-day vape. The Blackcurrant and Apple combination is just what I wanted" – Chris
Red Label Blackcurrant Squash Review
Our newest flavour in the Red Label range, Blackcurrant Squash, pays homage to one of the original flavours when it launched back in 2013 – Blackcurrant. Blackcurrant Squash adds more depth with a singular flavour that produces a solid and bold throat hit. This revitalised classic offers a richer, more intense blackcurrant experience, reminiscent of the nostalgic, full-bodied cordial. This 50/50, PG/VG e-liquid delivers a smooth and satisfying vape, available in six nicotine strengths from 0% to 1.8% to cater to all preferences. It’s designed for use with most Totally Wicked vape kits, including popular devices like the Tornado GTL and the new Mavro. As part of the renowned Red Label collection, it benefits from mix and match vape deals and subscription discounts.
| E-liquid | Red Label Blackcurrant Squash |
| Type | 50/50 E-liquid |
| PG/VG | 50/50 |
| Bottle Size | 10ml |
| Flavour | Blackcurrant and Apple |
| Available strengths | 0.0%, 0.3%, 0.6%, 1.0%, 1.4%, 1.8% |
| Discounts | Vape kits, Starter kits, Pod Kits |
| Discounts | Mix and Match, Subscription |
Best New E-liquid Flavour
Totally Wicked Review
“I really liked the VLTZ version, but I thought I’d see if there’s much difference with the Ultra. Wow! So much flavour and the extra sweetness isn’t too much either. 10/10” – James
VLTZ Ultra Rainbow Burst Review
Introducing VLTZ Ultra Rainbow Burst, our newest e-liquid designed to provide the ultimate flavour experience. Building on its legacy, Rainbow Burst was already a fan favourite and a top seller in the original VLTZ Bar Salts range. Unsurprisingly, it has quickly become the best-selling flavour in the new VLTZ Ultra lineup. This vibrant e-liquid delivers a delightful burst of fruity flavours, including notes of blackcurrant, orange, and strawberry, making it an ideal summery all-day vape. VLTZ Ultra Rainbow Burst is available in two nicotine strengths: 1.0% and the maximum allowed 2.0%.
| E-liquid | VLTZ Ultra Rainbow Burst |
| Type | Nicotine Salt |
| PG/VG | 60/40 |
| Bottle Size | 10ml |
| Flavours | Blackcurrant, Orange & Strawberry |
| Compatible Kits | Vape kits, Starter kits, Pod Kits |
| Discounts | Mix and Match, Subscription |
Best Bar Salt Flavour
Customer Review
"This has to be the best blue razz lemonade I have vaped clean liquid excellent flavour and very quick delivery" – Derry
VLTZ Blue Razz Lemonade Flavour review
Another well known disposable vape flavour, blue razz lemonade, is a staple in most vapers e-liquid rotation. VLTZ captures the same intense flavours perfectly, if not better! VLTZ Blue Razz lemonade. There is no single overpowering flavour in this bar salt, they combine to create a mixed berry and lemon taste that I often refer to as my go to all day vape. This vape flavour combines great with vape kits such as the Lumina, as it brings out the best of this multi berry mix. In addition to the intense flavours, I appreciate the four nicotine strengths available, including the option for nicotine free.
| E-liquid | VLTZ Blue Razz Lemonade |
| Type | Bar Salt |
| PG/VG | 60/40 |
| Bottle Size | 10ml |
| Flavours | Blueberry, Raspberry and Lemonade |
| Available strengths | 0.0%, 0.6% 1.0%, 1.6% |
| Compatible Kits | Vape kits, Starter kits, Pod Kits |
| Discounts | Mix and Match, Subscription |
Best Fruit Flavour
Customer Review
"Fresh and very pleasant taste, Highly recommended" – Stratos
Red Label Iced Blackcurrant Flavour Review
Experience the classic taste of blackcurrant with a vibrant chill in this perfectly balanced 50/50 e-liquid. Red Label Iced Blackcurrant delivers a smooth flavourful vape with sweet and tangy fruitiness elevated by an icy touch. Choose from a wide range of nicotine strengths from 0.0% to 1.8%, making it ideal for both new and experienced vapers. Compatible with a large range of vape kits including the Skope Air. This versatile e-liquid also qualifies for Red Label’s Mix and Match deals and Wicked Premier subscription discounts.
| E-liquid | Red Label Iced Blackcurrant |
| Type | 50/50 E-liquid |
| PG/VG | 50/50 |
| Bottle Size | 10ml |
| Flavours | Blackcurrant and Menthol |
| Available strengths | 0.0%, 0.3%, 0.6%, 1.0%, 1.4%, 1.8% |
| Compatible Kits | Vape kits, Starter kits, Pod Kits |
| Discounts | Mix and Match, Subscription |
Best High VG E-liquid Flavour
Customer Review
"This has to be my favourite from the Symphonic range, full flavoured with a subtle hind of menthol, but not overpowering." – Roger
Symphonic Chilled Red Grape Review
If you're seeking a high VG e-liquid then you will find Symphonic Chilled Red Grape ultimately satisfying. The authentic grape flavour comes through clearly and the menthol adds a delightful cooling sensation that doesn’t overpower the fruitiness. It comes with nicotine free options, along with various strengths up-to 1.6% to accommodate a range of preferences. This flavour truly shines in sub-ohm kits like the Tornado GTL and Opal, delivering both dense apor and a flavourful punch. Plus, the value of Mix and Match discounts and potential subscription savings makes it a fantastic choice for cloud chasers on a budget.
| E-liquid | Symphonic Chilled Red Grape |
| Type | High VG |
| PG/VG | 35/65 |
| Bottle Size | 10ml |
| Flavours | Grape and Menthol |
| Available strengths | 0.3%, 0.6%, 1.0%, 1.6% |
| Compatible Kits | Sub ohm |
| Discounts | Mix and Match, Subscription |
Best High PG Flavour
Customer Review
"Patriot liquid is a favourite used by my partner raspberry menthol My favourite is strawberry menthol Great value for money Very efficient service" – Vanessa
Patriot Raspberry Menthol Review
High PG e-liquids give me a nice throat hit, reminiscent of traditional cigarettes. The bigger ratio of PG thins down the VG in the vape juice, but the flavour stays really nice and enjoyable. The raspberry taste is tart and bold and on exhale I get a lovely ice flavour that compliments the raspberry well. I recommend using this with one of our vape kits like the Tornado GTL or Skope Air. These types of vape starter kits can be customised to get the best vaping and flavour experience. Take advantage of the mix and match dels to get up to 20% off RRP.
| E-liquid | Patriot Raspberry Menthol |
| Type | High PG |
| PG/VG | 70/30 |
| Bottle Size | 10ml |
| Flavour | Raspberry and Menthol |
| Available strengths | 0.6%, 1.0%, 1.4%, 1.8% |
| Compatible Kits | Vape kits, Starter kits, Pod Kits |
| Discounts | Mix and Match, Subscription |
Best Nicotine Salt
Customer Review
"Always been a fan of banana ice VLTZ but this ultra flavour takes it to a whole new level." – Becclesalot
VLTZ Ultra Banana Ice Review
Since launching in April 2025, VLTZ Ultra Banana Ice has quickly become a fan favourite and one of our best-selling nic salts. This e-liquid stands out due to its use of Nicotine Salts, which provide a noticeably smooth throat hit, particularly when paired with the new Aeromx Pod Kit. The flavour profile features a strong banana base complemented by a welcome, yet not overpowering, icy kick on the exhale. For those who enjoy intense and extreme flavours, VLTZ Ultra Banana Ice is a significant step up, offering a next-level taste experience compared to the original VLTZ Banana Ice.
| E-liquid | VLTZ Ultra Banana Ice |
| Type | Nicotine Salt |
| PG/VG | 60/40 |
| Bottle Size | 10ml |
| Flavours | Banana & Menthol |
| Available strengths | 1.0% & 2.0% |
| Compatible Kits | Vape kits, Starter kits, Pod Kits |
| Discounts | Mix and Match, Subscriptions |
Best Menthol Flavour
Customer Review
"By far the best menthol E-liquid. Great minty flavour and Totallywicked a brilliant company with a great selection of products and very fast delivery". – Lindsay
Red Label Ice Menthol Review
A consistent bestseller since 2013, Totally Wicked’s iconic Red Label Ice Menthol 50/50 e-liquid provides perfectly created icy menthol flavourings. Each puff is a bold icy menthol flavour and is one of the reasons customers keep coming back for more. This 50/50 PG/VG e-liquid produces smooth and flavourful vape experience with a satisfying throat hit. Get the most out of this vape juice by pairing it with the Skope Air pod kit or the Joyetech eRoll Slim pen kit. With six nicotine strengths ranging from 0% to 1.8%, it's a great vape liquid to help people making the switch from smoking. Red Label Ice Menthol is also part of the Wicked Premier subscription service offering up to 40% off RRP or up to 20% off mix and match vape deals.
| E-liquid | Red Label Ice Menthol |
| Type | 50/50 E-liquid |
| PG/VG | 50/50 |
| Bottle Size | 10ml |
| Flavour | Menthol |
| Available strengths | 0.0%, 0.3%, 0.6%, 1.0%, 1.4%, 1.8% |
| Compatible Kits | Vape kits, Starter kits, Pod Kits |
| Discounts | Mix and Match, Subscription |
Best Tobacco Flavour
Expert Verdict
"Great liquid and unique in flavor, just can’t find one the same anywhere else to match this one, great service and delivery too" – SteveT
Titan Tobacco Review
If you’re searching for a classic tobacco flavour that hits the mark, Titan Tobacco is an excellent option. It avoids the overly sweet or artificial notes that can plague some tobacco e-liquids, focusing instead on a smooth, rich tobacco taste that accurately mimics the traditional smoking experience. This versatility, along with its compatibility with various devices like the Joyetech eRoll Slim or the Skope Air, makes it a good choice for those to help with giving up smoking. The option for nicotine-free vaping and the savings potential of Mix and Match deals and subscription discounts add to its appeal as a good all-day vape.
| E-liquid | Titan Tobacco |
| Type | High PG |
| PG/VG | 70/30 |
| Bottle Size | 10ml |
| Flavour | Tobacco |
| Available strengths | 0.6%, 1.1%, 1.8% |
| Compatible Kits | Vape kits, Starter kits, Pod Kits |
| Discounts | Mix and Match, Subscription |
Conclusion
These e-liquids emerged as the best of the best vape juice flavours of 2025. From smooth tobacco blends to bold and flavourful menthols and sweet fruity mixes, the vape liquids highlighted in this collection are each tried and tested to ensure you receive top-quality liquids. When creating our ranges, we considered the accuracy of flavours as well as their versatility to work well across multiple devices. Whether you're looking for vape pod friendly nicotine salts or sub ohm high VG, there's a top tier option here for every vaper.
Reference
[i] Vapes may be limited to four flavours in drive to stop UK children getting hooked
https://www.theguardian.com/society/2024/jan/27/vapes-may-be-limited-to-four-flavours-in-drive-to-stop-uk-children-getting-hooked
